As internet use rises, not every business can hack a lone operation on the high street. No matter what kind of business you are, teaming up with another company to share premises has a ton of advantages.
Just look at savvy bookstore Waterstone’s. Knowing how much its customers love a cup of Jo, it buddied up with coffee chain Costa to share building space. Now its clientele can pick up a paperback and enjoy it with a latte, all under one roof.
Take inspiration from this durable and profitable partnership. Find a business that complements your own and split your store space to maximise your profit margins.